A New Generation Steps Into Reebok’s Court Legacy

Reebok is delivering a fresh spin on its heritage Classics with the launch of the Garment Leather collection, a modern reinterpretation of the brand’s most iconic court silhouettes. Rolling out from Monday 12 January, the release lands as Melbourne becomes the global focus during the Australian Open, spotlighting the court-born DNA that shaped Reebok’s legacy.

Shot by celebrated photographer Simon Lekias, the Australian campaign stars Mia Hewitt and India Rafter, daughters of tennis legends Lleyton Hewitt and Pat Rafter. While their careers have taken them into music and modelling rather than professional tennis, their cultural relevance makes them the perfect faces to reinterpret a court icon for the next generation.

The collection refreshes the Club C, Workout Plus, Freestyle Hi and Freestyle Lo, each crafted from 100% premium garment leather, setting a new standard for all future brand-driven classic models. Inspired by Reebok’s deep archive, the range balances heritage craftsmanship with a modern edge, not a revival, but a reclaiming of the brand’s place at the intersection of vintage sport style and contemporary street culture.

Launching locally alongside Reebok’s global campaign fronted by Karol G, the Garment Leather collection is available now at reebok.com.au, with the Born Classic. Worn For Life campaign rolling out across digital, social, PR and Australian Open activations.